What is Jumia's business focus and history?

Jumia Technologies AG is a publicly funded company based in Berlin, Germany, founded in 2012 by Jérémy Hodara, Sacha Poignonnec, Tunde Kehinde, and Raphael Kofi Afaedor. It operates as a leading pan-African e-commerce platform, offering a marketplace, logistics services, and a payment service called JumiaPay. Jumia has raised significant funding, including a €300 million Series C round in March 2016 and a €50 million Series D round in March 2019. The company has 3,000 employees and operates across multiple African countries, including Nigeria, Egypt, and Morocco. Its top competitors include companies like Konga, Takealot, and Kilimall.

Jumia Corporate Details & Core Services

Jumia is the leading pan-African e-commerce platform, operating across multiple African countries. Its platform includes a marketplace connecting sellers with customers, a logistics service for package delivery, and a payment service, JumiaPay, facilitating transactions.

Jumia Contact Information & Official Links

Website https://group.jumia.com/
Social        
Email id investor-relations@jumia.com
Head office address Berlin, , Germany
Tags e-commerce logistics payment services Africa

What are Jumia's Key Business Metrics & Stats?

No of employees 3000
Founded year 2012
Type public
SAICS CODE 5961
NAICS Code 454110
Industry E-commerce
Location Berlin, Germany
Stock Name JMIA (NYSE)
Other website jumia.com.ng, jumia.com.eg, jumia.co.ke, jumia.ma, jumia.ci, jumia.co.za, jumia.com.gh, jumia.com.tn, jumia.sn, jumia.ug
Pricing Strategy commission-based fees for sellers, subscription fees for premium services
Jumia JMIA (NYSE) Firmographic Snapshot 2026 2012 Founded Year 3000 Global Employees Germany Headquarters E-commerce Industry Public Type Verified by DexterAgent.ai

How much funding has Jumia raised to date?

Name Description
Funding Amount USD 300 Million
Stage Series C
Latest Valuation 1 Billion (USD)
Investors MTN Group, Rocket Internet, AXA, Goldman Sachs, Orange, CDC Group

What are Jumia's Core Products?

Name Description
Jumia Marketplace An online platform connecting sellers with consumers across various product categories.
Jumia Logistics A logistics service facilitating the shipment and delivery of packages.
JumiaPay A payment service designed to facilitate online transactions between sellers and consumers.

What are the latest developments at Jumia?

Date Type Description
March, 2025 press release Jumia Files Annual Report 2024 on Form 20-F With the U.S. Securities and Exchange Commission
December, 2023 press release Jumia to Focus on Physical Goods Business and Close its Food Delivery Operations

Jumia VS Konga VS Takealot.com VS Kilimall : 2026 Comparison

Feature Jumia Konga Takealot.com Kilimall
Core Strengths Jumia Marketplace, Jumia Logistics, JumiaPay Konga Marketplace, KongaPay, Konga Express, Konga Health, Konga Travel & Tours Electronics, Homeware, Fashion, Books, Toys Electronics, Clothing, Home Appliances, Fashion Accessories, Baby Products, Beauty Items
Founded Year 2012 2012 2011 2014
Stock Name/Ticker JMIA (NYSE)
Type public private private private
Global Employees 3000 1000 2471 198
Revenue (Annual) $720.6 Million(2024) $96 Million(2024) $792 Million(2024) $6 Million(2024)
Headquarters Berlin, Germany Gbagada, Lagos, Nigeria Cape Town, Western Cape, South Africa Nairobi, Kenya
Latest Valuation $1 Billion $200 Million $0 $0
LATEST REVENUE (TRILLIONS USD) EMPLOYEE COUNT (THOUSANDS) INNOVATORS VISIONARIES DISRUPTORS GIANTS Konga 96 | 1000 Takealot.com 792 | 2471 Kilimall 6 | 198 Competitive Landscape 2026 DexterAgent.ai
Name Description
Legal Name Jumia Technologies AG
Cin number
GST number
Registration number

Who is in Jumia's executive leadership team?

Name Designation
CEO Francis Dufay
Executive Vice President, Finance & Operations Antoine Maillet-Mezeray
Head of PR and Communications Abdesselam Benzitouni
Head of Investor Relations Ignatius Njoku

Where are Jumia's primary office locations?

City Country
Lagos Nigeria
Cairo Egypt
Casablanca Morocco

What are the current business signals and market intelligence for Jumia?

Spending next 3 months expanding physical goods business, enhancing logistics network
Pain points logistics challenges in remote areas, payment processing in cash-dominant markets
Sales motion online marketplace transactions, third-party logistics services, digital payment processing
Buyer Persona tech-savvy African consumers, local businesses seeking online presence
Type of customer individual consumers, small and medium-sized enterprises
Key customer domain jumia.com.ng, jumia.com.eg, jumia.co.ke
Annual ACV $500 - $1,000 per active seller

What is Jumia's annual revenue history?

Year Revenue (USD)
2024 720.6 Million

What are Jumia's risk management and compliance ratings?

GDPR RIsk No
Privacy Risk No
Company Ratings 3.5
Glassdoor Rating 3.5

What are Jumia's business model and service classifications?

Saas No
Offline Stores No
Service Yes
Ecommerce Yes
Exporter No
Mobile App Yes
Retail Yes
B2B Yes
B2C Yes
Manufacturing No
Wholesale No
Importer No
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