What is Zettle by PayPal's business focus and history?
Zettle by PayPal, formerly known as iZettle, is a Swedish financial technology company founded in 2010 by Jacob de Geer and Magnus Nilsson. Headquartered in Stockholm, Sweden, it offers mobile payment solutions, including point-of-sale systems and card readers, to help small businesses manage transactions efficiently. Acquired by PayPal in 2018 for $2.2 billion, Zettle by PayPal continues to serve small businesses across Europe and Latin America.
Zettle by PayPal Corporate Details & Core Services
Zettle by PayPal, formerly known as iZettle, is a Swedish financial technology company offering mobile payment solutions, including point-of-sale systems, card readers, and business management tools for small businesses.
Zettle by PayPal Contact Information & Official Links
Website https://www.zettle.com
Social
Phone number +46 108887267
Head office address Stockholm, , Sweden
Tags
Financial Technology
Mobile Payments
Point of Sale
Small Business Solutions
What are Zettle by PayPal's Key Business Metrics & Stats?
No of employees 485
Founded year 2010
Type private
Industry Financial Technology
Location Stockholm, Sweden
Parent Company paypal.com
Other website zettle.com
Pricing Strategy Transaction-based fees, Hardware purchase costs
Zettle by PayPal
Firmographic Snapshot
2026
2010
Founded Year
485
Global Employees
Sweden
Headquarters
Financial Technology Industry
Private
Type
Verified by
DexterAgent.ai
How much funding has Zettle by PayPal raised to date?
Name
Description
Funding Amount
USD 324.6 Million
Stage
Series E
Latest Valuation
2.2 Billion (USD)
Lead Investor
Fourth Swedish National Pension Fund
Investors
Fourth Swedish National Pension Fund, Dawn Capital
What are Zettle by PayPal's Core Products?
Name
Description
Zettle Reader
A compact card reader that enables small businesses to accept card payments via smartphones or tablets.
Zettle Point of Sale
A comprehensive POS system offering payment processing, inventory management, and sales analytics.
What are the latest developments at Zettle by PayPal?
Date
Type
Description
November, 2019
Product Launch
iZettle launches the world’s first card reader made from recycled ocean plastic.
What industry awards and recognitions has Zettle by PayPal received?
Date
Type
Description
October, 2017
Fintech Innovator
Ranked #26 in the 2017 Fintech100 Leading Global Fintech Innovators.
Zettle by PayPal VS Square VS SumUp VS Stripe : 2026 Comparison
Feature
Zettle by PayPal
Square
SumUp
Stripe
Core Strengths Zettle Reader, Zettle Point of Sale
Square Reader, Square Stand, Square Register, Square Terminal, Square Online, Square Appointments, Square Payroll, Square Capital
SumUp Air, SumUp Solo, SumUp POS, SumUp Kiosk, SumUp Connect
Stripe Payments, Stripe Billing, Stripe Connect, Stripe Terminal, Stripe Issuing, Stripe Radar, Stripe Atlas, Stripe Tax, Stripe Identity, Stripe Climate
Founded Year 2010
2009
2012
2010
Stock Name/Ticker SQ (NYSE)
Type private
public
private
private
Global Employees 485
11372
3000
11000
Revenue (Annual) $7.7 Billion(2024)
$600 Million(2025)
$5.1 Billion(2024)
Headquarters Stockholm, Sweden
San Francisco, California, United States
London, United Kingdom
South San Francisco, California, United States
Latest Valuation $2.2 Billion
$29 Billion
$9.2 Billion
$50 Billion
LATEST REVENUE (TRILLIONS USD)
EMPLOYEE COUNT (THOUSANDS)
INNOVATORS
VISIONARIES
DISRUPTORS
GIANTS
Square
7.7 | 11372
SumUp
600 | 3000
Stripe
5.1 | 11000
Competitive Landscape 2026
DexterAgent.ai
What are Zettle by PayPal's official legal and registration details?
Name
Description
Legal Name
iZettle AB
Cin number
GST number
Registration number
FC030818
Who is in Zettle by PayPal's executive leadership team?
Name
Designation
CEO
Jacob de Geer
COO
Magnus Nilsson
Where are Zettle by PayPal's primary office locations?
City
Country
Stockholm
Sweden
London
United Kingdom
Berlin
Germany
São Paulo
Brazil
Mexico City
Mexico
What are the current business signals and market intelligence for Zettle by PayPal?
Pain points
High transaction fees, Complex payment processing systems, Lack of integrated business management tools
Sales motion
Direct sales, Online sales, Partnerships with financial institutions
Buyer Persona
Small business owners, Retailers, Service providers
Type of customer
Small and Medium-sized Enterprises (SMEs), Individual Entrepreneurs
Key customer domain
What are Zettle by PayPal's risk management and compliance ratings?
GDPR RIsk
No
Privacy Risk
No
Company Ratings
Glassdoor Rating
Saas
Yes
Offline Stores
No
Service
Yes
Ecommerce
Yes
Exporter
No
Mobile App
Yes
Retail
Yes
B2B
Yes
B2C
Yes
Manufacturing
No
Wholesale
No
Importer
No
