What is Mercedes-Benz's business focus and history?

Mercedes-Benz is a publicly traded company based in Stuttgart, Germany, founded in 1926 by Carl Benz and Gottlieb Daimler. It operates in the automotive industry, manufacturing luxury vehicles and light commercial vehicles. Mercedes-Benz has a global presence with offices in cities like Atlanta, Beijing, Tokyo, and São Paulo. The company reported a revenue of €145.6 billion in 2024 and employs approximately 175,000 people worldwide. Its product lineup includes models like the A-Class, C-Class, E-Class, S-Class, GLE, GLC, EQS, and Sprinter. Recent developments include expanding its North American headquarters in Atlanta and settling emissions allegations with a $149.6 million payment.

Mercedes-Benz Corporate Details & Core Services

Mercedes-Benz is a German luxury automotive brand founded in 1926, known for manufacturing premium vehicles and light commercial vehicles. The company is headquartered in Stuttgart, Germany, and operates globally.

Mercedes-Benz Contact Information & Official Links

Website https://www.mercedes-benz.com
Social          
Email id info@mercedes-benz.com
Phone number +49 711 17-0
Head office address Stuttgart, Baden-Württemberg, Germany
Tags Automotive Luxury Vehicles Electric Vehicles Commercial Vehicles

What are Mercedes-Benz's Key Business Metrics & Stats?

No of employees 175000
Founded year 1926
Type public
SAICS CODE 3711
NAICS Code 336111
Industry Automotive
Location Stuttgart, Baden-Württemberg, Germany
Subsidiary Company mercedes-amg.com, mercedes-maybach.com, smart.com
Stock Name MBG (Frankfurt Stock Exchange)
Other website mercedes-benz.com, mercedes-amg.com, mercedes-maybach.com, smart.com
Pricing Strategy Standard Models, AMG Performance Models, Maybach Luxury Models
Mercedes-Benz MBG (Frankfurt Stock Exchange) Firmographic Snapshot 2026 1926 Founded Year 175000 Global Employees Germany Headquarters Automotive Industry Public Type Verified by DexterAgent.ai

How much funding has Mercedes-Benz raised to date?

Name Description
Latest Valuation (USD)

What are Mercedes-Benz's Core Products?

Name Description
Mercedes-Benz A-Class Compact luxury hatchback and sedan.
Mercedes-Benz C-Class Luxury compact executive car.
Mercedes-Benz E-Class Luxury executive car.
Mercedes-Benz S-Class Luxury flagship sedan.
Mercedes-Benz GLE Luxury mid-size SUV.
Mercedes-Benz GLC Luxury compact SUV.
Mercedes-Benz EQS All-electric luxury sedan.
Mercedes-Benz Sprinter Light commercial van.

What are the latest developments at Mercedes-Benz?

Date Type Description
May, 2025 Business Expansion Mercedes-Benz announced plans to expand its North American headquarters in Atlanta, Georgia, adding approximately 500 new jobs.
December, 2025 Legal Settlement Mercedes-Benz agreed to pay $149.6 million to settle multistate emissions allegations.

What industry awards and recognitions has Mercedes-Benz received?

Date Type Description
October, 2024 Brand Recognition Mercedes-Benz recognized as the world's most valuable luxury automotive brand by Interbrand.

Mercedes-Benz VS BMW VS Audi VS Lexus VS Porsche VS Tesla : 2026 Comparison

Feature Mercedes-Benz BMW Audi Lexus Porsche Tesla
Core Strengths Mercedes-Benz A-Class, Mercedes-Benz C-Class, Mercedes-Benz E-Class, Mercedes-Benz S-Class, Mercedes-Benz GLE, Mercedes-Benz GLC, Mercedes-Benz EQS, Mercedes-Benz Sprinter BMW 3 Series, BMW X5, BMW i4, BMW Motorrad R 1250 GS Audi A3, Audi Q5, Audi e-tron Lexus LS, Lexus RX, Lexus IS, Lexus NX, Lexus LC 911, 718, Taycan, Panamera, Macan, Cayenne Model S, Model 3, Model X, Model Y, Cybertruck, Powerwall, Megapack, Solar Roof
Founded Year 1926 1916 1909 1989 1931 2003
Stock Name/Ticker MBG (Frankfurt Stock Exchange) BMW (ETR) P911 (Frankfurt Stock Exchange) TSLA (NASDAQ)
Type public public private private public public
Global Employees 175000 159104 88000 42615 134785
Revenue (Annual) $145.6 Billion(2024) $154 Billion(2024) $69.9 Billion(2023)   $40.1 Billion(2024) $89 Billion(2025)
Headquarters Stuttgart, Baden-Württemberg, Germany Munich, Bavaria, Germany Ingolstadt, Bavaria, Germany Plano, Texas, United States Stuttgart, Baden-Württemberg, Germany Austin, Texas, United States
Latest Valuation   $64.9 Billion     $74 Billion $1.1 Trillion
LATEST REVENUE (TRILLIONS USD) EMPLOYEE COUNT (THOUSANDS) INNOVATORS VISIONARIES DISRUPTORS GIANTS BMW 154 | 159104 Audi 69.9 | 88000 Porsche 40.1 | 42615 Tesla 89 | 134785 Competitive Landscape 2026 DexterAgent.ai
Name Description
Legal Name Mercedes-Benz Group AG
Cin number
GST number
Registration number HRB 19360

Who is in Mercedes-Benz's executive leadership team?

Name Designation
CEO Ola Källenius
Chief Financial Officer Harald Wilhelm
Chief Technology Officer Markus Schäfer

Where are Mercedes-Benz's primary office locations?

City Country
Stuttgart Germany
Atlanta United States
Beijing China
Tokyo Japan
São Paulo Brazil

What are the current business signals and market intelligence for Mercedes-Benz?

Spending next 3 months Electric Vehicle Development, Autonomous Driving Technology, Global Expansion
Pain points High Competition in Luxury Segment, Regulatory Compliance, Supply Chain Disruptions
Sales motion Direct Sales, Dealership Networks, Online Sales
Buyer Persona Affluent Individuals, Corporate Fleet Managers, Government Procurement Officers
Type of customer Individual Consumers, Businesses, Government Agencies
Key customer domain bmw.com, audi.com, lexus.com
Annual ACV $50,000 - $150,000

What is Mercedes-Benz's annual revenue history?

Year Revenue (USD)
2024 145.6 Billion

What are Mercedes-Benz's risk management and compliance ratings?

GDPR RIsk Yes
Privacy Risk Yes
Company Ratings 4.2
Glassdoor Rating 3.8

What are Mercedes-Benz's business model and service classifications?

Saas No
Offline Stores Yes
Service Yes
Ecommerce Yes
Exporter Yes
Mobile App Yes
Retail Yes
B2B Yes
B2C Yes
Manufacturing Yes
Wholesale Yes
Importer Yes
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