What is InstaShop's business focus and history?
InstaShop is a privately held company based in Dubai, United Arab Emirates, founded in 2015 by John Tsioris and Ioanna Angelidaki. It operates as an online marketplace offering on-demand delivery services for groceries and everyday essentials from local supermarkets, pharmacies, pet shops, and more. InstaShop was acquired by Delivery Hero in 2020 and later fully acquired by Talabat in 2025. The company has approximately 1,000 employees and operates in multiple countries, including the UAE, Qatar, Bahrain, Egypt, and Lebanon.
InstaShop Corporate Details & Core Services
InstaShop is an online marketplace headquartered in Dubai, UAE, offering on-demand delivery services for groceries and everyday essentials from local supermarkets, pharmacies, pet shops, and more.
InstaShop Contact Information & Official Links
Website https://instashop.com
Social
Head office address Dubai, Dubai, United Arab Emirates
Tags
Grocery delivery
E-commerce
Q-commerce
Online ordering
What are InstaShop's Key Business Metrics & Stats?
No of employees 1000
Founded year 2015
Type private
Industry E-commerce
Location Dubai, Dubai, United Arab Emirates
Parent Company talabat.com
Other website instashop.ae, instashop.bh, instashop.gr, instashop.qa
Pricing Strategy Commission-based model with partner retailers
InstaShop
Firmographic Snapshot
2026
2015
Founded Year
1000
Global Employees
United Arab Emirates
Headquarters
E-commerce Industry
Private
Type
Verified by
DexterAgent.ai
How much funding has InstaShop raised to date?
Name
Description
Funding Amount
USD 365 Thousand
Stage
Seed
Latest Valuation
360 Million (USD)
Lead Investor
Jabbar Internet Group
Investors
Jabbar Internet Group, VentureFriends
What are InstaShop's Core Products?
Name
Description
Grocery Delivery
Order groceries from local supermarkets and have them delivered to your doorstep.
Pharmacy Delivery
Access a wide range of pharmaceutical products and have them delivered quickly.
Pet Supplies
Shop for pet food, accessories, and other essentials from trusted pet shops.
Butcheries
Order fresh meat products from local butcheries with convenient delivery options.
Bakeries
Enjoy freshly baked goods delivered from local bakeries to your home.
Flower Delivery
Send flowers and bouquets from local florists for any occasion.
Organic Stores
Purchase organic and health-conscious products from specialized stores.
Electronics
Order electronic gadgets and accessories from local retailers.
Beauty Products
Shop for cosmetics and beauty products from trusted beauty shops.
Baby Care
Find baby care products and essentials from local stores.
What are the latest developments at InstaShop?
Date
Type
Description
March, 2025
Acquisition
Talabat acquires InstaShop for $32 million to strengthen grocery delivery operations.
November, 2023
Leadership Change
Founder John Tsioris steps down as CEO; Nikola Cabarkapa appointed as new CEO.
August, 2023
Market Exit
InstaShop announces closure of operations in Lebanon after 5 years.
InstaShop VS Sary VS MaxAB VS Getir : 2026 Comparison
Feature
InstaShop
Sary
MaxAB
Getir
Core Strengths Grocery Delivery, Pharmacy Delivery, Pet Supplies, Butcheries, Bakeries, Flower Delivery, Organic Stores, Electronics, Beauty Products, Baby Care
Sary B2B E-commerce Platform, Sary Mobile Application
E-commerce Platform, Fintech Solutions, Data Analytics
Getir, GetirFood, GetirMore, GetirWater, GetirLocals, BiTaksi, GetirDrive
Founded Year 2015
2018
2018
2015
Stock Name/Ticker
Type private
private
private
private
Global Employees 1000
435
1600
32000
Revenue (Annual) $631 Million(2024)
$41.9 Million(2025)
$251.1 Million(2026)
$800 Million(2023)
Headquarters Dubai, Dubai, United Arab Emirates
Dammam, Eastern Province, Saudi Arabia
Cairo, Cairo Governorate, Egypt
Istanbul, Turkey
Latest Valuation $360 Million
$375 Million
$2.5 Billion
LATEST REVENUE (TRILLIONS USD)
EMPLOYEE COUNT (THOUSANDS)
INNOVATORS
VISIONARIES
DISRUPTORS
GIANTS
Sary
41.9 | 435
MaxAB
251.1 | 1600
Getir
800 | 32000
Competitive Landscape 2026
DexterAgent.ai
What are InstaShop's official legal and registration details?
Name
Description
Legal Name
InstaShop
Cin number
GST number
Registration number
Who is in InstaShop's executive leadership team?
Name
Designation
CEO
Nikola Cabarkapa
Chief Commercial Officer
Anas Ahmed
SVP - Product Management
Bhargav Reddy Sankuru
Managing Director
Kyle Dalton
VP of Marketing
Nicole Koen
Chief Legal Officer
Wesam T.
Vice President - Operations & Customer Service
Kishore Babani
Head Of Commercial
Vyshak Nair
Where are InstaShop's primary office locations?
City
Country
Dubai
United Arab Emirates
What are the current business signals and market intelligence for InstaShop?
Spending next 3 months
Expanding market presence in existing regions, Enhancing technological infrastructure, Strengthening partnerships with local retailers
Pain points
Ensuring timely deliveries, Managing partnerships with multiple vendors, Maintaining platform reliability
Sales motion
Direct-to-consumer via mobile app, B2B partnerships with local retailers
Buyer Persona
Tech-savvy urban consumers seeking convenience, Local retailers aiming to expand their online presence
Type of customer
Individual consumers, Local retailers
Key customer domain
E-commerce, Grocery delivery, Retail
Annual ACV
Not publicly disclosed
What is InstaShop's annual revenue history?
Year
Revenue (USD)
2024
631 Million
2023
545 Million
What are InstaShop's risk management and compliance ratings?
GDPR RIsk
No
Privacy Risk
No
Company Ratings
Glassdoor Rating
Saas
No
Offline Stores
No
Service
No
Ecommerce
No
Exporter
No
Mobile App
No
Retail
No
B2B
No
B2C
No
Manufacturing
No
Wholesale
No
Importer
No
