What is Copia Global's business focus and history?
Copia Global, founded in 2013 and headquartered in Ruiru, Kenya, is a privately held e-commerce company serving middle to low-income consumers in Africa. With a workforce of over 1,000 employees, Copia leverages a network of local agents and proprietary logistics to deliver a wide range of products efficiently.
Copia Global Corporate Details & Core Services
Copia Global is a B2C e-commerce platform that leverages mobile technologies, a network of local agents, and proprietary logistics to serve middle to low-income consumers in Africa.
What are Copia Global's Key Business Metrics & Stats?
No of employees
1000
Founded year
2013
Type
private
SAICS CODE
5961
NAICS Code
454110
Industry
E-commerce
Location
Ruiru, Kenya
Other website
copia.co.ke
Pricing Strategy
Information not available
How much funding has Copia Global raised to date?
Name
Description
Funding Amount
USD 20 Million
Stage
Series C Extension
Latest Valuation
(USD)
Lead Investor
Enza Capital
Investors
Enza Capital, LGT, Goodwell Investments, U.S. International Development Finance Corporation, DEG, Elea Foundation for Ethics in Globalization, Perivoli Foundation, Sorenson Foundation
What are Copia Global's Core Products?
Name
Description
E-commerce Platform
An online marketplace offering a wide range of products, including food, electronics, personal care items, and over-the-counter health products, tailored for middle to low-income consumers in rural and peri-urban areas.
Agent Network
A network of over 30,000 local agents who facilitate order placement and delivery, enabling customers to access products conveniently within their communities.
Digital and Financial Services
Services launched in 2021, including payments, credit, and loans, designed to enhance participation in Copia's e-commerce ecosystem by reducing transaction friction.
Logistics Services
A proprietary logistics system that ensures efficient and reliable delivery to rural consumers, even in areas with poor infrastructure or lack of formal addresses.
What are the latest developments at Copia Global?
Date
Type
Description
May, 2024
news
Copia Global enters administration due to capitalization challenges.
June, 2024
news
Copia Global lays off 1,060 employees amid financial struggles.
July, 2024
news
Copia Global begins liquidation after failing to secure additional funding.
July, 2025
news
Copia founders launch new e-commerce startup, Stahili, following Copia's collapse.
Copia Global VS Kwely VS Twiga Foods VS Wasoko VS Apollo Agriculture : 2026 Comparison
Limited access to quality products in rural areas, High costs and inefficiencies in traditional distribution channels, Challenges in last-mile delivery logistics
Sales motion
Utilizing a network of local agents for order placement and delivery, Offering both online and offline purchasing options, Partnering with payment platforms to facilitate transactions
Buyer Persona
Rural shopkeepers acting as agents, Middle to low-income consumers seeking affordable products, Urban and diaspora individuals purchasing for rural families
Type of customer
Middle to low-income consumers, Rural and peri-urban residents, Diaspora and urban customers purchasing for rural families
Key customer domain
E-commerce, Retail, Logistics and distribution
Annual ACV
Information not available
What is Copia Global's annual revenue history?
Year
Revenue (USD)
2023
60 Million
What are Copia Global's risk management and compliance ratings?
GDPR RIsk
No
Privacy Risk
No
Company Ratings
Glassdoor Rating
What are Copia Global's business model and service classifications?
