What is Stori's business focus and history?
Stori is a fintech company based in Mexico City, founded in 2019 by Bin Chen, Marlene Garayzar, GY Liu, Nick Chen, and Sherman He. It offers credit card products and financial services to underserved populations in Mexico, providing a mobile-first experience to democratize credit access. Stori has raised significant funding, including a $150 million Series C-2 round in July 2022, valuing the company at $1.2 billion. The company has 790 employees and operates in Mexico, the United States, and China.
Stori Corporate Details & Core Services
Stori is a fintech company based in Mexico City, offering credit card products to underserved populations in Mexico. The company provides a mobile-first experience, allowing customers to apply for credit cards and manage their accounts through the Stori mobile app. Stori aims to democratize credit access and support economic growth across Latin America.
Stori Contact Information & Official Links
What are Stori's Key Business Metrics & Stats?
No of employees 790
Founded year 2019
Type private
Industry Financial Services
Location Ciudad de MĂ©xico, Ciudad de MĂ©xico, Mexico
Pricing Strategy No annual fees on select credit card products, Interest rates and fees vary by product
Stori
Firmographic Snapshot
2026
2019
Founded Year
790
Global Employees
Mexico
Headquarters
Financial Services Industry
Private
Type
Verified by
DexterAgent.ai
How much funding has Stori raised to date?
Name
Description
Funding Amount
USD 150 Million
Stage
Series C-2
Latest Valuation
1.2 Billion (USD)
Lead Investor
BAI Capital
Investors
BAI Capital, GIC, GGV Capital, Lightspeed Venture Partners, General Catalyst, Vision Plus Capital, Goodwater Capital, Tresalia Capital, Davidson Kempner Capital Management LP
What are Stori's Core Products?
Name
Description
Stori Green
A credit card with 99% approval rate, designed for individuals with limited or no credit history.
Stori Black
A premium credit card offering 1% cashback on all purchases.
Stori Cuenta+
A deposit account that allows users to earn up to 7.25% annual returns with 24/7 access to their funds.
Stori Préstamos
A loan product designed to meet various customer needs.
What are the latest developments at Stori?
Date
Type
Description
July, 2022
Funding
Stori raised $150 million in Series C-2 financing, valuing the company at $1.2 billion.
November, 2021
Funding
Stori closed a $125 million Series C equity financing round, accompanied by a $75 million debt raise.
Stori VS Jaja Finance Ltd VS HUBUC VS Petal VS Pesto VS Yendo VS Neo Financial : 2026 Comparison
Feature
Stori
Jaja Finance Ltd
HUBUC
Petal
Pesto
Yendo
Neo Financial
Core Strengths Stori Green, Stori Black, Stori Cuenta+, Stori Préstamos
Jaja Vanta Purchase Credit Card
P1, Virtual Travel Cards, Corporate Expense Cards, Employee Benefit Cards
Petal 1, Petal 2, Petal 1 Rise
Pesto Virtual Office
Vehicle-Secured Credit Card
Neo Credit, Neo Money™, Neo Invest™, Neo Mortgage™
Founded Year 2019
2015
2019
2016
2020
2021
2019
Stock Name/Ticker
Type private
private
private
private
private
private
private
Global Employees 790
177
5
10
59
750
Revenue (Annual) $15 Million(2024)
$1 Million(2021)
$115 Million(2024)
Headquarters Ciudad de MĂ©xico, Ciudad de MĂ©xico, Mexico
London, United Kingdom
New York, New York, United States
New York, New York, United States
San Francisco, California, United States
Dallas, Texas, United States
Calgary, Alberta, Canada
Latest Valuation $1.2 Billion
$0
$20 Million
$0
LATEST REVENUE (TRILLIONS USD)
EMPLOYEE COUNT (THOUSANDS)
INNOVATORS
VISIONARIES
DISRUPTORS
GIANTS
Jaja Finance Ltd
15 | 177
Pesto
1 | 10
Neo Financial
115 | 750
Competitive Landscape 2026
DexterAgent.ai
What are Stori's official legal and registration details?
Name
Description
Legal Name
Stori MĂ©xico, S.A. de C.V., S.F.P.
Cin number
GST number
Registration number
Who is in Stori's executive leadership team?
Name
Designation
CEO
Bin Chen
Chief Governance Officer
Marlene Garayzar
Chief Technology Officer
GY Liu
Chief Financial Officer
Nick Chen
Chief Product Officer
Sherman He
Where are Stori's primary office locations?
City
Country
Ciudad de MĂ©xico
Mexico
Arlington
United States
Beijing
China
What are the current business signals and market intelligence for Stori?
Pain points
lack of access to traditional banking services, difficulty in obtaining credit cards, building credit history
Sales motion
direct-to-consumer
Buyer Persona
individuals seeking to build or repair credit history, individuals looking for accessible financial products
Type of customer
underserved individuals, individuals with limited or no credit history
Key customer domain
What are Stori's risk management and compliance ratings?
GDPR RIsk
No
Privacy Risk
No
Company Ratings
2.9
Glassdoor Rating
Saas
No
Offline Stores
No
Service
Yes
Ecommerce
No
Exporter
No
Mobile App
Yes
Retail
No
B2B
No
B2C
Yes
Manufacturing
No
Wholesale
No
Importer
No
