What is reverse.supply's business focus and history?

reverse.supply is a Berlin-based recommerce technology company founded in 2020 by Janis Künkler, Max Große Lutermann, and Konrad Hosemann. The company offers a white-label platform enabling fashion and lifestyle brands to launch their own secondhand programs directly within their existing digital storefronts. In April 2025, reverse.supply was acquired by US-based recommerce platform Trove to strengthen its position in Europe and establish a new European headquarters in Berlin.

reverse.supply Corporate Details & Core Services

reverse.supply is a Berlin-based recommerce technology company that empowers fashion and lifestyle brands to implement and scale circular business models. Founded in 2020, the company offers a white-label platform enabling brands to launch their own secondhand programs directly within their existing digital storefronts.

reverse.supply Contact Information & Official Links

Website https://reverse.supply
Social    
Head office address Berlin, , Germany
Tags recommerce circular economy fashion technology sustainability

What are reverse.supply's Key Business Metrics & Stats?

No of employees 19
Founded year 2020
Type private
Industry Recommerce Technology
Location Berlin, Germany
Parent Company trove.com
reverse.supply Firmographic Snapshot 2026 2020 Founded Year 19 Global Employees Germany Headquarters RecommerceTechnology Industry Private Type Verified by DexterAgent.ai

How much funding has reverse.supply raised to date?

Name Description
Funding Amount USD 5 Million
Stage Seed
Latest Valuation 0 (USD)
Lead Investor Capnamic
Investors Capnamic, Push Ventures, Dutch Founders Fund, Julia Bösch, Marcus Börner

What are reverse.supply's Core Products?

Name Description
Recommerce Solution A white-label platform enabling fashion brands to launch and manage their own secondhand programs within their existing digital storefronts.

What are the latest developments at reverse.supply?

Date Type Description
April, 2025 Acquisition reverse.supply was acquired by US-based recommerce platform Trove to strengthen its position in Europe and establish a new European headquarters in Berlin.

reverse.supply VS Trove VS Recurate VS Arrive Recommerce : 2026 Comparison

Feature reverse.supply Trove Recurate Arrive Recommerce
Core Strengths Recommerce Solution Resale & Trade-In, Trove RMS, Recommerce Operations, Digital & In-Store Trade-In Integrated Resale Channel Recommerce Management Technology, Recommerce Storefront Technology, Analytical Tools
Founded Year 2020 2012 2020 2017
Stock Name/Ticker
Type private private private private
Global Employees 19 51 11 35
Revenue (Annual)        
Headquarters Berlin, Germany Brisbane, California, USA Washington, District of Columbia, United States Santa Monica, California, United States
Latest Valuation $0 $0 $0 $0
Name Description
Legal Name reverse.supply GmbH
Cin number
GST number
Registration number

Who is in reverse.supply's executive leadership team?

Name Designation
CEO Janis Künkler
Co-Founder Max Große Lutermann
Co-Founder Konrad Hosemann

Where are reverse.supply's primary office locations?

City Country
Berlin Germany

What are the current business signals and market intelligence for reverse.supply?

Pain points Managing resale programs, Implementing circular business models, Sustainability initiatives
Sales motion B2B
Buyer Persona Fashion brand executives, Sustainability officers
Type of customer Fashion brands, Lifestyle brands
Key customer domain armedangels.com, decathlon.com, 10days.com

What are reverse.supply's risk management and compliance ratings?

GDPR RIsk No
Privacy Risk No
Company Ratings
Glassdoor Rating

What are reverse.supply's business model and service classifications?

Saas Yes
Offline Stores No
Service Yes
Ecommerce Yes
Exporter No
Mobile App No
Retail No
B2B Yes
B2C No
Manufacturing No
Wholesale No
Importer No
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