What is Trove's business focus and history?

Trove is a privately held company based in Brisbane, California, founded in 2012 by Andy Ruben. It operates as a leading provider of branded resale and trade-in solutions, empowering brands to efficiently launch, manage, and scale their resale programs. Trove has raised significant funding, including a $30 million Series E round in September 2023 and a $77.5 million Series D round in August 2021. The company has 51-200 employees and is trusted by industry leaders such as Canada Goose, Carhartt, Michael Kors, Patagonia, On, and Steve Madden. As a Certified B Corporation, Trove is committed to driving sustainability in retail by extending the life of products and reducing waste.

Trove Corporate Details & Core Services

Trove is a leading provider of branded resale and trade-in solutions, empowering brands to efficiently launch, manage, and scale their resale programs. Trusted by industry leaders such as Canada Goose, Carhartt, Michael Kors, Patagonia, On, and Steve Madden, Trove's platform features advanced tools including in-store and digital trade-ins, returns processing, non-new inventory management, resale site building and management, Shopify integration, and peer-to-peer capabilities. As a Certified B Corporation, Trove is committed to driving sustainability in retail by extending the life of products and reducing waste.

Trove Contact Information & Official Links

Website https://trove.com
Social  
Email id business@trove.com
Head office address Brisbane, California, USA
Tags recommerce circular shopping resale sustainability retail technology

What are Trove's Key Business Metrics & Stats?

No of employees 51
Founded year 2012
Type private
Industry Software Development
Location Brisbane, California, USA
Other website trove.co, trovecircular.com, trove.io
Trove Firmographic Snapshot 2026 2012 Founded Year 51 Global Employees USA Headquarters SoftwareDevelopment Industry Private Type Verified by DexterAgent.ai

How much funding has Trove raised to date?

Name Description
Funding Amount USD 30 Million
Stage Series E
Latest Valuation 0 (USD)
Lead Investor Wellington Management
Investors Wellington Management, ArcTern Ventures

What are Trove's Core Products?

Name Description
Resale & Trade-In Modular resale selling solutions designed to drive growth and profitability for businesses through omni-channel impact and quick pilot launches.
Trove RMS Next-generation software to modernize returns processes, delivering up to 40% reduction in labor costs and boosting margin 60-80% on aged and imperfect items.
Recommerce Operations End-to-end resale logistics and pricing optimization for programs of any scale, available in client or Trove warehouses.
Digital & In-Store Trade-In Engage customers with instantly shoppable gift cards by activating existing inventory, enhancing lifetime value.

What are the latest developments at Trove?

Date Type Description
October, 2025 news Diane von Furstenberg Launches DVF Vintage
August, 2025 news Trove Launches New Plugin with Db, Signalling Next Phase in Circular Commerce
October, 2025 news Calvin Klein Launches Re-Calvin Take-back Program in the U.S.
July, 2025 news The Climate Tech Making Retail Smarter and More Profitable

Trove VS Arrive Recommerce VS Leap of Faith Financial Services Inc. VS Archive VS iceep VS Pear Commerce VS FAUME : 2026 Comparison

Feature Trove Arrive Recommerce Leap of Faith Financial Services Inc. Archive iceep Pear Commerce FAUME
Core Strengths Resale & Trade-In, Trove RMS, Recommerce Operations, Digital & In-Store Trade-In Recommerce Management Technology, Recommerce Storefront Technology, Analytical Tools Branded Recommerce Site, Peer to Peer Marketplace, Resale Point of Sale Digital Takeback Solution Pear Connect, Store Locators, Landing Pages, Shoppable PDPs, Direct-to-Cart, Shoppable Recipes, Pear unTied, Pulse White-Label Resale Platform, Trade-In Solution, AI-Powered Pricing, Catalog Management, Resale Logistics
Founded Year 2012 2017 2020 2020 2018 2019
Stock Name/Ticker
Type private private private private private private private
Global Employees 51 35 169 2 40 30
Revenue (Annual)       $50 Million(2025)      
Headquarters Brisbane, California, USA Santa Monica, California, United States Toronto, Ontario, Canada Los Altos, California, United States Uster, Switzerland Minneapolis, Minnesota, United States Paris, France
Latest Valuation $0 $0   $0 $1 Million $0 $0
LATEST REVENUE (TRILLIONS USD) EMPLOYEE COUNT (THOUSANDS) INNOVATORS VISIONARIES DISRUPTORS GIANTS Archive 50 | 169 Competitive Landscape 2026 DexterAgent.ai
Name Description
Legal Name Trove Recommerce, Inc.
Cin number
GST number
Registration number

Who is in Trove's executive leadership team?

Name Designation
CEO Terry Boyle
Chief Financial Officer Natalya Davick
Vice President of Business Development Wilson Griffin
VP of Solutions Nilesh Murthy
Chief Operations Officer Jamin Nieri
Chief Technology Officer Herman Radtke
Vice President of Product Adam Siegel
Vice President of Partnerships Pete Small
Founder & Executive Chairman Andy Ruben

Where are Trove's primary office locations?

City Country
Brisbane USA

What are the current business signals and market intelligence for Trove?

Pain points managing resale programs, optimizing returns processes, engaging customers in trade-in programs
Sales motion B2B
Buyer Persona retail brand executives, sustainability officers, e-commerce managers
Type of customer retail brands, fashion brands, luxury brands
Key customer domain patagonia.com, canadagoose.com, michaelkors.com, carhartt.com, on-running.com, stevemadden.com

What are Trove's risk management and compliance ratings?

GDPR RIsk No
Privacy Risk No
Company Ratings
Glassdoor Rating

What are Trove's business model and service classifications?

Saas Yes
Offline Stores No
Service Yes
Ecommerce Yes
Exporter No
Mobile App No
Retail Yes
B2B Yes
B2C No
Manufacturing No
Wholesale No
Importer No
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