What is Ipsos's business focus and history?

Ipsos is a publicly traded market research and consulting firm headquartered in Paris, France, founded in 1975 by Didier Truchot. Operating in 90 markets with approximately 20,000 employees, Ipsos offers services in market research, public opinion polling, and data analytics. The company has made strategic acquisitions, including Jarmany in 2024 and Ipec in 2025, to enhance its data management and public affairs capabilities. In 2025, Ipsos was ranked the No. 1 Most Innovative Insights & Analytics Company in the GRIT Top 50 Suppliers list. The company plans to invest €1.2 billion over five years in artificial intelligence and acquisitions to further strengthen its market position.

Ipsos Corporate Details & Core Services

Ipsos is a global market research and consulting firm headquartered in Paris, France, providing insights into society, markets, and people to help clients make informed decisions.

Ipsos Contact Information & Official Links

Website https://www.ipsos.com
Social        
Phone number +33 1 41 98 90 00
Head office address Paris, , France
Tags Market Research Consulting Public Opinion

What are Ipsos's Key Business Metrics & Stats?

No of employees 20000
Founded year 1975
Type public
SAICS CODE 8732
NAICS Code 541910
Industry Market Research
Location Paris, France
Subsidiary Company ipsos-mori.com, ipsos-reid.com
Stock Name IPS (Euronext Paris)
Other website ipsos-mori.com, ipsos-reid.com
Pricing Strategy Custom Pricing Based on Project Scope
Ipsos IPS (Euronext Paris) Firmographic Snapshot 2026 1975 Founded Year 20000 Global Employees France Headquarters MarketResearch Industry Public Type Verified by DexterAgent.ai

How much funding has Ipsos raised to date?

Name Description
Latest Valuation 2 Billion (USD)

What are Ipsos's Core Products?

Name Description
Ipsos.Digital A digital platform offering automated research solutions.
KnowledgePanel An online research panel providing data for social and political analysis.

What are the latest developments at Ipsos?

Date Type Description
November, 2025 Award Ipsos ranked No. 1 Most Innovative Insights & Analytics Company in 2025 GRIT Top 50 Suppliers list
January, 2024 Acquisition Ipsos acquires Jarmany, a UK-based data management and analytics company
January, 2026 Investment Ipsos announces €1.2 billion investment over five years in AI and acquisitions

What industry awards and recognitions has Ipsos received?

Date Type Description
November, 2025 Industry Recognition Ranked No. 1 Most Innovative Insights & Analytics Company in 2025 GRIT Top 50 Suppliers list

Ipsos VS Nielsen VS Gartner VS IQVIA : 2026 Comparison

Feature Ipsos Nielsen Gartner IQVIA
Core Strengths Ipsos.Digital, KnowledgePanel Nielsen ONE, Nielsen Audio, Nielsen Digital Content Ratings Research, Conferences, Consulting IQVIA CORE, IQVIA Connected Intelligence
Founded Year 1975 1923 1979 2016
Stock Name/Ticker IPS (Euronext Paris) IT (NYSE) IQV (NYSE)
Type public private public public
Global Employees 20000 15000 21044 88000
Revenue (Annual) $2.9 Billion(2024) $6.5 Billion(2018) $6.3 Billion(2024) $15.4 Billion(2024)
Headquarters Paris, France New York, NY, USA Stamford, Connecticut, United States Durham, North Carolina, United States
Latest Valuation $2 Billion $16 Billion $19.9 Billion $15.4 Billion
LATEST REVENUE (TRILLIONS USD) EMPLOYEE COUNT (THOUSANDS) INNOVATORS VISIONARIES DISRUPTORS GIANTS Nielsen 6.5 | 15000 Gartner 6.3 | 21044 IQVIA 15.4 | 88000 Competitive Landscape 2026 DexterAgent.ai
Name Description
Legal Name Ipsos Group S.A.
Cin number
GST number
Registration number FR0000073298

Who is in Ipsos's executive leadership team?

Name Designation
CEO Jean Laurent Poitou
Chairman Didier Truchot
Interim Chief Financial Officer Olivier Champourlier

Where are Ipsos's primary office locations?

City Country
New York United States
London United Kingdom
Berlin Germany
Tokyo Japan

What are the current business signals and market intelligence for Ipsos?

Spending next 3 months Artificial Intelligence, Strategic Acquisitions
Pain points Need for rapid and accurate market insights, Integration of AI in research methodologies
Sales motion Direct Sales, Consultative Selling
Buyer Persona Market Research Managers, Marketing Directors, Product Managers
Type of customer Corporations, Government Agencies, Non-Profit Organizations
Key customer domain nielsen.com, gartner.com, iqvia.com
Annual ACV $100,000 - $500,000

What is Ipsos's annual revenue history?

Year Revenue (USD)
2024 2.9 Billion

What are Ipsos's risk management and compliance ratings?

GDPR RIsk Yes
Privacy Risk Yes
Company Ratings 3.5
Glassdoor Rating 3.5

What are Ipsos's business model and service classifications?

Saas No
Offline Stores No
Service Yes
Ecommerce No
Exporter Yes
Mobile App No
Retail No
B2B Yes
B2C No
Manufacturing No
Wholesale No
Importer No
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