What is Influential's business focus and history?
Influential is a global leader in influencer marketing, headquartered in Las Vegas, Nevada, and founded in 2013 by Ryan Detert and Piotr Tomasik. The company leverages AI-powered technology and a vast network of creators to connect brands with target audiences, delivering measurable business outcomes. In July 2024, Influential was acquired by Publicis Groupe. The company has over 500 employees and operates in multiple locations, including Los Angeles, New York City, and London. Influential has raised a total of $17 million in funding and serves clients such as Hilton, Reckitt, Google, Amazon, DoorDash, Unilever, McDonald's, Energizer, and PetSmart.
Influential Corporate Details & Core Services
Influential is a global leader in influencer marketing, leveraging AI-powered technology and a vast network of creators to connect brands with target audiences, delivering measurable business outcomes.
Influential Contact Information & Official Links
What are Influential's Key Business Metrics & Stats?
No of employees
503
Founded year
2013
Type
private
SAICS CODE
7311
NAICS Code
541810
Industry
Marketing Services
Location
Las Vegas, Nevada, United States
Parent Company
publicisgroupe.com
Pricing Strategy
Custom Pricing
Influential
Firmographic Snapshot
2026
2013
Founded Year
503
Global Employees
United States
Headquarters
Marketing Services
Industry
Private
Type
Verified by
DexterAgent.ai
How much funding has Influential raised to date?
Name
Description
Funding Amount
USD 5 Million
Stage
Series A
Latest Valuation
0 (USD)
Investors
Plug and Play, Autochrome Ventures, Tech Coast Angels, Morpheus Ventures, Ruttenberg Gordon Investments
What are Influential's Core Products?
Name
Description
Radius
An AI-powered platform for creator discovery and campaign management.
What are the latest developments at Influential?
Date
Type
Description
July, 2024
Acquisition
Publicis Groupe acquired Influential to create the world's leading influencer marketing solution.
What industry awards and recognitions has Influential received?
Date
Type
Description
March, 2024
Agency of the Year
Ad Age's A-List 2024 Social Media/Influencer Agency of the Year
Influential VS Later VS GRIN VS Later Influence : 2026 Comparison
Feature
Influential
Later
GRIN
Later Influence
Core Strengths
Radius
Later Influenceâ„¢, Later Socialâ„¢, Link in Bio
GRIN Creator Management Platform
Influencer Marketing Platform
Founded Year
2013
2014
2014
2014
Stock Name/Ticker
Type
private
private
private
private
Global Employees
503
1718
201
201
Revenue (Annual)
$500 Million(2022)
$50 Million(2025)
Headquarters
Las Vegas, Nevada, United States
Boston, Massachusetts, United States
Sacramento, California, United States
Boston, Massachusetts, United States
Latest Valuation
$0
$910 Million
$0
LATEST REVENUE (TRILLIONS USD)
EMPLOYEE COUNT (THOUSANDS)
INNOVATORS
VISIONARIES
DISRUPTORS
GIANTS
Later
50 | 1718
Competitive Landscape 2026
DexterAgent.ai
What are Influential's official legal and registration details?
Name
Description
Legal Name
The Influential Network, Inc.
Cin number
GST number
Registration number
Who is in Influential's executive leadership team?
Name
Designation
CEO
Ryan Detert
Chief Revenue Officer
Chris Poydenis
Chief Operating Officer
Andrea Millett
Chief Communications Officer
Chris Detert
Chief Growth Officer
Kim Iadevaia
Chief Financial Officer
Will Starace
Head of Business & Legal Affairs
Areeg Eluri
Head of Ethical Media
Latarria Coy
Head of People
Katherine Rae
Head of Media & Client Solutions
Jessica Padnes
Head of Creative Strategy
Kimmy Fleishman
EVP, Operations
Jenny Lapat
SVP, Growth
Kristen Dolan
EVP, Head of National Strategic Partnerships
Jesse Batres
EVP, Strategic Partnerships
Tara Rothman
Head of East Coast Strategic Partnerships
Greg Reiss
EVP, Head of Midwest Strategic Partnerships
Greg Liberman
SVP, West Coast Strategic Partnerships
Jessica Farber
Where are Influential's primary office locations?
City
Country
Las Vegas
United States
Los Angeles
United States
New York City
United States
London
United Kingdom
What are the current business signals and market intelligence for Influential?
Spending next 3 months
Technology Development, Market Expansion, Talent Acquisition
Pain points
Brand Safety, Audience Targeting, Campaign Measurement
Sales motion
Enterprise Sales, Direct Sales
Buyer Persona
Marketing Executives, Brand Managers, Advertising Agencies
Type of customer
Fortune 500 Companies, Global Brands
Key customer domain
hilton.com, reckitt.com, google.com, amazon.com, doordash.com, unilever.com, mcdonalds.com, energizer.com, petsmart.com
Annual ACV
$100,000+
What is Influential's annual revenue history?
Year
Revenue (USD)
2022
500 Million
What are Influential's risk management and compliance ratings?
GDPR RIsk
Yes
Privacy Risk
Yes
Company Ratings
Glassdoor Rating
Saas
Yes
Offline Stores
No
Service
Yes
Ecommerce
No
Exporter
No
Mobile App
No
Retail
No
B2B
Yes
B2C
No
Manufacturing
No
Wholesale
No
Importer
No