What is Influential's business focus and history?

Influential is a global leader in influencer marketing, headquartered in Las Vegas, Nevada, and founded in 2013 by Ryan Detert and Piotr Tomasik. The company leverages AI-powered technology and a vast network of creators to connect brands with target audiences, delivering measurable business outcomes. In July 2024, Influential was acquired by Publicis Groupe. The company has over 500 employees and operates in multiple locations, including Los Angeles, New York City, and London. Influential has raised a total of $17 million in funding and serves clients such as Hilton, Reckitt, Google, Amazon, DoorDash, Unilever, McDonald's, Energizer, and PetSmart.

Influential Corporate Details & Core Services

Influential is a global leader in influencer marketing, leveraging AI-powered technology and a vast network of creators to connect brands with target audiences, delivering measurable business outcomes.

Influential Contact Information & Official Links

Website https://influential.co
Social  
Email id [email protected]
Phone number 702-907-3132
Head office address Las Vegas, Nevada, United States
Tags Influencer Marketing AI Technology Social Media

What are Influential's Key Business Metrics & Stats?

No of employees 503
Founded year 2013
Type private
SAICS CODE 7311
NAICS Code 541810
Industry Marketing Services
Location Las Vegas, Nevada, United States
Parent Company publicisgroupe.com
Pricing Strategy Custom Pricing
Influential Firmographic Snapshot 2026 2013 Founded Year 503 Global Employees United States Headquarters MarketingServices Industry Private Type Verified by DexterAgent.ai

How much funding has Influential raised to date?

Name Description
Funding Amount USD 5 Million
Stage Series A
Latest Valuation 0 (USD)
Investors Plug and Play, Autochrome Ventures, Tech Coast Angels, Morpheus Ventures, Ruttenberg Gordon Investments

What are Influential's Core Products?

Name Description
Radius An AI-powered platform for creator discovery and campaign management.

What are the latest developments at Influential?

Date Type Description
July, 2024 Acquisition Publicis Groupe acquired Influential to create the world's leading influencer marketing solution.

What industry awards and recognitions has Influential received?

Date Type Description
March, 2024 Agency of the Year Ad Age's A-List 2024 Social Media/Influencer Agency of the Year

Influential VS Later VS GRIN VS Later Influence : 2026 Comparison

Feature Influential Later GRIN Later Influence
Core Strengths Radius Later Influenceâ„¢, Later Socialâ„¢, Link in Bio GRIN Creator Management Platform Influencer Marketing Platform
Founded Year 2013 2014 2014 2014
Stock Name/Ticker
Type private private private private
Global Employees 503 1718 201 201
Revenue (Annual) $500 Million(2022) $50 Million(2025)    
Headquarters Las Vegas, Nevada, United States Boston, Massachusetts, United States Sacramento, California, United States Boston, Massachusetts, United States
Latest Valuation $0   $910 Million $0
LATEST REVENUE (TRILLIONS USD) EMPLOYEE COUNT (THOUSANDS) INNOVATORS VISIONARIES DISRUPTORS GIANTS Later 50 | 1718 Competitive Landscape 2026 DexterAgent.ai
Name Description
Legal Name The Influential Network, Inc.
Cin number
GST number
Registration number

Who is in Influential's executive leadership team?

Name Designation
CEO Ryan Detert
Chief Revenue Officer Chris Poydenis
Chief Operating Officer Andrea Millett
Chief Communications Officer Chris Detert
Chief Growth Officer Kim Iadevaia
Chief Financial Officer Will Starace
Head of Business & Legal Affairs Areeg Eluri
Head of Ethical Media Latarria Coy
Head of People Katherine Rae
Head of Media & Client Solutions Jessica Padnes
Head of Creative Strategy Kimmy Fleishman
EVP, Operations Jenny Lapat
SVP, Growth Kristen Dolan
EVP, Head of National Strategic Partnerships Jesse Batres
EVP, Strategic Partnerships Tara Rothman
Head of East Coast Strategic Partnerships Greg Reiss
EVP, Head of Midwest Strategic Partnerships Greg Liberman
SVP, West Coast Strategic Partnerships Jessica Farber

Where are Influential's primary office locations?

City Country
Las Vegas United States
Los Angeles United States
New York City United States
London United Kingdom

What are the current business signals and market intelligence for Influential?

Spending next 3 months Technology Development, Market Expansion, Talent Acquisition
Pain points Brand Safety, Audience Targeting, Campaign Measurement
Sales motion Enterprise Sales, Direct Sales
Buyer Persona Marketing Executives, Brand Managers, Advertising Agencies
Type of customer Fortune 500 Companies, Global Brands
Key customer domain hilton.com, reckitt.com, google.com, amazon.com, doordash.com, unilever.com, mcdonalds.com, energizer.com, petsmart.com
Annual ACV $100,000+

What is Influential's annual revenue history?

Year Revenue (USD)
2022 500 Million

What are Influential's risk management and compliance ratings?

GDPR RIsk Yes
Privacy Risk Yes
Company Ratings
Glassdoor Rating

What are Influential's business model and service classifications?

Saas Yes
Offline Stores No
Service Yes
Ecommerce No
Exporter No
Mobile App No
Retail No
B2B Yes
B2C No
Manufacturing No
Wholesale No
Importer No
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