What is Comscore's business focus and history?
Comscore is a publicly traded company based in Reston, Virginia, founded in 1999 by Magid Abraham and Gian Fulgoni. It operates as a media measurement and analytics firm, providing cross-platform audience insights. Comscore has received strategic investments from Charter Communications, Qurate Retail, and Cerberus. The company has 1,116 employees and offers products like Media Metrix Multi-Platform and Video Metrix. Its top competitors include Nielsen, Quantcast, and Alexa.
Comscore Corporate Details & Core Services
Comscore is a global, trusted partner for planning, transacting, and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top, and theatrical viewership intelligence with advanced audience insights, Comscore empowers media buyers and sellers to quantify their multiscreen behavior and make meaningful business decisions with confidence.
Comscore Contact Information & Official Links
What are Comscore's Key Business Metrics & Stats?
No of employees
1116
Founded year
1999
Type
public
SAICS CODE
7374
NAICS Code
541910
Industry
Media Measurement and Analytics
Location
Reston, Virginia, United States
Subsidiary Company
rentrak.com
Stock Name
SCOR (NASDAQ)
Other website
rentrak.com
Pricing Strategy
Custom pricing based on client needs
Comscore
SCOR (NASDAQ)
Firmographic Snapshot
2026
1999
Founded Year
1116
Global Employees
United States
Headquarters
Media Measurement and Analytics
Industry
Public
Type
Verified by
DexterAgent.ai
How much funding has Comscore raised to date?
Name
Description
Funding Amount
USD 204 Million
Stage
Strategic Investment
Latest Valuation
(USD)
Lead Investor
Charter Communications
Investors
Charter Communications, Qurate Retail, Cerberus
What are Comscore's Core Products?
Name
Description
Media Metrix Multi-Platform
Measures websites and apps on computers, smartphones, and tablets.
Video Metrix
Delivers measurement of digital video consumption.
Comscore Campaign Ratings
Verification of mobile and desktop video campaigns.
Proximic by Comscore
Programmatic targeting solutions for cross-platform audiences.
What are the latest developments at Comscore?
Date
Type
Description
March, 2025
Press Release
Comscore Reports Fourth Quarter and Full Year 2024 Results
September, 2025
Press Release
Comscore Announces Pivotal Recapitalization Transaction with Preferred Stockholders
What industry awards and recognitions has Comscore received?
Date
Type
Description
October, 2009
Award
Charles Coolidge Parlin Marketing Research Award
October, 2009
Award
Chicago Innovation Award for AdEffx
Comscore VS Nielsen VS Quantcast VS Alexa Internet : 2026 Comparison
Feature
Comscore
Nielsen
Quantcast
Alexa Internet
Core Strengths
Media Metrix Multi-Platform, Video Metrix, Comscore Campaign Ratings, Proximic by Comscore
Nielsen ONE, Nielsen Audio, Nielsen Digital Content Ratings
Quantcast Platform, Quantcast Measure, Quantcast Advertise
Alexa Toolbar
Founded Year
1999
1923
2006
1996
Stock Name/Ticker
SCOR (NASDAQ)
Type
public
private
private
private
Global Employees
1116
15000
800
Revenue (Annual)
$356 Million(2024)
$6.5 Billion(2018)
$100 Million(2025)
Headquarters
Reston, Virginia, United States
New York, NY, USA
San Francisco, California, United States
San Francisco, California, United States
Latest Valuation
$16 Billion
$0
LATEST REVENUE (TRILLIONS USD)
EMPLOYEE COUNT (THOUSANDS)
INNOVATORS
VISIONARIES
DISRUPTORS
GIANTS
Nielsen
6.5 | 15000
Quantcast
100 | 800
Competitive Landscape 2026
DexterAgent.ai
What are Comscore's official legal and registration details?
Name
Description
Legal Name
Comscore, Inc.
Cin number
GST number
Registration number
Who is in Comscore's executive leadership team?
Name
Designation
CEO
Jon Carpenter
Vice Chairman
Bill Livek
Where are Comscore's primary office locations?
City
Country
Reston
United States
New York
United States
London
United Kingdom
Paris
France
Santiago
Chile
What are the current business signals and market intelligence for Comscore?
Spending next 3 months
Product development, Market expansion, Technology infrastructure
Pain points
Accurate cross-platform measurement, Audience fragmentation, Data privacy compliance
Sales motion
Direct sales, Channel partners
Buyer Persona
Media planners, Marketing analysts, Advertising executives
Type of customer
Media companies, Advertisers, Agencies, Publishers
Key customer domain
disney.com, nbc.com, cbs.com
Annual ACV
$100,000 - $500,000
What is Comscore's annual revenue history?
Year
Revenue (USD)
2023
371.3 Million
2024
356 Million
What are Comscore's risk management and compliance ratings?
GDPR RIsk
Yes
Privacy Risk
Yes
Company Ratings
3.5
Glassdoor Rating
3.5
Saas
Yes
Offline Stores
No
Service
Yes
Ecommerce
No
Exporter
Yes
Mobile App
No
Retail
No
B2B
Yes
B2C
No
Manufacturing
No
Wholesale
No
Importer
No