What is Comscore's business focus and history?

Comscore is a publicly traded company based in Reston, Virginia, founded in 1999 by Magid Abraham and Gian Fulgoni. It operates as a media measurement and analytics firm, providing cross-platform audience insights. Comscore has received strategic investments from Charter Communications, Qurate Retail, and Cerberus. The company has 1,116 employees and offers products like Media Metrix Multi-Platform and Video Metrix. Its top competitors include Nielsen, Quantcast, and Alexa.

Comscore Corporate Details & Core Services

Comscore is a global, trusted partner for planning, transacting, and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top, and theatrical viewership intelligence with advanced audience insights, Comscore empowers media buyers and sellers to quantify their multiscreen behavior and make meaningful business decisions with confidence.

Comscore Contact Information & Official Links

Website https://www.comscore.com
Social        
Email id press@comscore.com
Phone number +1 703 438 2000
Head office address Reston, Virginia, United States
Tags media measurement analytics audience insights

What are Comscore's Key Business Metrics & Stats?

No of employees 1116
Founded year 1999
Type public
SAICS CODE 7374
NAICS Code 541910
Industry Media Measurement and Analytics
Location Reston, Virginia, United States
Subsidiary Company rentrak.com
Stock Name SCOR (NASDAQ)
Other website rentrak.com
Pricing Strategy Custom pricing based on client needs
Comscore SCOR (NASDAQ) Firmographic Snapshot 2026 1999 Founded Year 1116 Global Employees United States Headquarters MediaMeasurementandAnalytics Industry Public Type Verified by DexterAgent.ai

How much funding has Comscore raised to date?

Name Description
Funding Amount USD 204 Million
Stage Strategic Investment
Latest Valuation (USD)
Lead Investor Charter Communications
Investors Charter Communications, Qurate Retail, Cerberus

What are Comscore's Core Products?

Name Description
Media Metrix Multi-Platform Measures websites and apps on computers, smartphones, and tablets.
Video Metrix Delivers measurement of digital video consumption.
Comscore Campaign Ratings Verification of mobile and desktop video campaigns.
Proximic by Comscore Programmatic targeting solutions for cross-platform audiences.

What are the latest developments at Comscore?

Date Type Description
March, 2025 Press Release Comscore Reports Fourth Quarter and Full Year 2024 Results
September, 2025 Press Release Comscore Announces Pivotal Recapitalization Transaction with Preferred Stockholders

What industry awards and recognitions has Comscore received?

Date Type Description
October, 2009 Award Charles Coolidge Parlin Marketing Research Award
October, 2009 Award Chicago Innovation Award for AdEffx

Comscore VS Nielsen VS Quantcast VS Alexa Internet : 2026 Comparison

Feature Comscore Nielsen Quantcast Alexa Internet
Core Strengths Media Metrix Multi-Platform, Video Metrix, Comscore Campaign Ratings, Proximic by Comscore Nielsen ONE, Nielsen Audio, Nielsen Digital Content Ratings Quantcast Platform, Quantcast Measure, Quantcast Advertise Alexa Toolbar
Founded Year 1999 1923 2006 1996
Stock Name/Ticker SCOR (NASDAQ)
Type public private private private
Global Employees 1116 15000 800
Revenue (Annual) $356 Million(2024) $6.5 Billion(2018) $100 Million(2025)  
Headquarters Reston, Virginia, United States New York, NY, USA San Francisco, California, United States San Francisco, California, United States
Latest Valuation   $16 Billion $0  
LATEST REVENUE (TRILLIONS USD) EMPLOYEE COUNT (THOUSANDS) INNOVATORS VISIONARIES DISRUPTORS GIANTS Nielsen 6.5 | 15000 Quantcast 100 | 800 Competitive Landscape 2026 DexterAgent.ai
Name Description
Legal Name Comscore, Inc.
Cin number
GST number
Registration number

Who is in Comscore's executive leadership team?

Name Designation
CEO Jon Carpenter
Vice Chairman Bill Livek

Where are Comscore's primary office locations?

City Country
Reston United States
New York United States
London United Kingdom
Paris France
Santiago Chile

What are the current business signals and market intelligence for Comscore?

Spending next 3 months Product development, Market expansion, Technology infrastructure
Pain points Accurate cross-platform measurement, Audience fragmentation, Data privacy compliance
Sales motion Direct sales, Channel partners
Buyer Persona Media planners, Marketing analysts, Advertising executives
Type of customer Media companies, Advertisers, Agencies, Publishers
Key customer domain disney.com, nbc.com, cbs.com
Annual ACV $100,000 - $500,000

What is Comscore's annual revenue history?

Year Revenue (USD)
2023 371.3 Million
2024 356 Million

What are Comscore's risk management and compliance ratings?

GDPR RIsk Yes
Privacy Risk Yes
Company Ratings 3.5
Glassdoor Rating 3.5

What are Comscore's business model and service classifications?

Saas Yes
Offline Stores No
Service Yes
Ecommerce No
Exporter Yes
Mobile App No
Retail No
B2B Yes
B2C No
Manufacturing No
Wholesale No
Importer No
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