What is Affinio's business focus and history?
Affinio is a funded company based in Halifax, Nova Scotia, Canada, founded in 2013 by Tim Burke, Stephen Hankinson, Ardi Iranmanesh, and Phil Renaud. It operates as a marketing intelligence platform that leverages interest graph analysis to understand consumer behavior. Affinio has raised a total of $16 million across multiple funding rounds. The company has 50 employees and was acquired by NowVertical Group in October 2021.
Affinio Corporate Details & Core Services
Affinio is a marketing intelligence platform that leverages interest graph analysis to understand consumer behavior, enabling brands to develop data-driven marketing strategies.
Affinio Contact Information & Official Links
What are Affinio's Key Business Metrics & Stats?
No of employees 50
Founded year 2013
Type private
Industry Marketing Technology
Location Halifax, Nova Scotia, Canada
Parent Company audiense.com
Affinio
Firmographic Snapshot
2026
2013
Founded Year
50
Global Employees
Canada
Headquarters
Marketing Technology Industry
Private
Type
Verified by
DexterAgent.ai
How much funding has Affinio raised to date?
Name
Description
Funding Amount
USD 1.5 Million
Stage
Seed
Latest Valuation
16 Million (USD)
Lead Investor
Build Ventures
Investors
Build Ventures
What are Affinio's Core Products?
Name
Description
Affinio Platform
An AI-powered consumer intelligence platform that reveals hidden audience insights at scale.
Integrated Audience Analysis
A solution that turns large consumer data sets into actionable insights for enterprises.
What are the latest developments at Affinio?
Date
Type
Description
October, 2021
Acquisition
Affinio was acquired by NowVertical Group.
April, 2020
Partnership
Affinio announced a strategic AI partnership with Snowflake.
Affinio VS Influential VS Singular VS Cloud Campaign : 2026 Comparison
Feature
Affinio
Influential
Singular
Cloud Campaign
Core Strengths Affinio Platform, Integrated Audience Analysis
Radius
Singular - Next-Gen Attribution
Cloud Campaign Platform
Founded Year 2013
2013
2014
2017
Stock Name/Ticker
Type private
private
private
private
Global Employees 50
503
263
45
Revenue (Annual) $500 Million(2022)
$50 Million(2024)
Headquarters Halifax, Nova Scotia, Canada
Las Vegas, Nevada, United States
Palo Alto, California, United States
Boulder, Colorado, United States
Latest Valuation $16 Million
$0
$0
LATEST REVENUE (TRILLIONS USD)
EMPLOYEE COUNT (THOUSANDS)
INNOVATORS
VISIONARIES
DISRUPTORS
GIANTS
Influential
500 | 503
Singular
50 | 263
Competitive Landscape 2026
DexterAgent.ai
What are Affinio's official legal and registration details?
Name
Description
Legal Name
Affinio Inc.
Cin number
GST number
Registration number
Who is in Affinio's executive leadership team?
Name
Designation
CEO
Tim Burke
CTO
Stephen Hankinson
Co-Founder
Ardi Iranmanesh
VP of Engineering
Phil Renaud
Where are Affinio's primary office locations?
City
Country
Halifax
Canada
What are the current business signals and market intelligence for Affinio?
Pain points
Understanding consumer behavior, Audience segmentation, Data-driven marketing strategies
Sales motion
Direct sales, Partnerships
Buyer Persona
Marketing professionals, Data analysts, Brand strategists
Type of customer
Brands, Agencies, Media Companies, Publishers
Key customer domain
What are Affinio's risk management and compliance ratings?
GDPR RIsk
No
Privacy Risk
No
Company Ratings
Glassdoor Rating
Saas
Yes
Offline Stores
No
Service
Yes
Ecommerce
No
Exporter
No
Mobile App
No
Retail
No
B2B
Yes
B2C
No
Manufacturing
No
Wholesale
No
Importer
No
