What is WPP's business focus and history?
WPP is a publicly traded company based in London, United Kingdom, founded in 1985 by Martin Sorrell and Preston Rabl. It operates as a multinational communications, advertising, public relations, technology, and commerce holding company. WPP has not raised any funding yet. The company has numerous active competitors, including Publicis Groupe, Omnicom Group, and Dentsu.
WPP Corporate Details & Core Services
WPP is a British multinational communications, advertising, public relations, technology, and commerce holding company headquartered in London, England. It is the world's largest advertising company, as of 2023.
WPP Contact Information & Official Links
What are WPP's Key Business Metrics & Stats?
No of employees
100000
Founded year
1985
Type
public
SAICS CODE
7311
NAICS Code
541810
Industry
Advertising and Public Relations
Location
London, United Kingdom
Subsidiary Company
ogilvy.com, wundermanthompson.com, vml.com, groupm.com, bcw-global.com
Stock Name
WPP (London Stock Exchange)
Other website
wppmedia.com
Pricing Strategy
Custom Pricing Based on Client Needs
WPP
WPP (London Stock Exchange)
Firmographic Snapshot
2026
1985
Founded Year
100000
Global Employees
United Kingdom
Headquarters
Advertising and Public Relations
Industry
Public
Type
Verified by
DexterAgent.ai
How much funding has WPP raised to date?
Name
Description
Latest Valuation
4.2 Billion (USD)
What are WPP's Core Products?
Name
Description
WPP Open
An AI-powered marketing platform delivering more effective, efficient marketing at speed and scale.
What are the latest developments at WPP?
Date
Type
Description
January, 2024
Merger
WPP announced the merger of its two major communications agencies, BCW and Hill & Knowlton, to form a new PR firm named Burson.
What industry awards and recognitions has WPP received?
Date
Type
Description
June, 2025
Industry Recognition
WPP wins Most Creative Company of the Year at Cannes Lions 2025
WPP VS Publicis Groupe VS Omnicom Group VS Dentsu : 2026 Comparison
Feature
WPP
Publicis Groupe
Omnicom Group
Dentsu
Core Strengths
WPP Open
Marcel, CoreAI
Omni
Integrated Marketing Solutions, Media Planning and Buying, Customer Experience Management, Creative Services
Founded Year
1985
1926
1986
1901
Stock Name/Ticker
WPP (London Stock Exchange)
PUB (Euronext Paris)
OMC (NYSE)
4324 (Tokyo Stock Exchange)
Type
public
public
public
public
Global Employees
100000
108000
75000
68000
Revenue (Annual)
$14.7 Billion(2024)
$19.7 Billion(2025)
$15.7 Billion(2024)
$9.8 Billion(2024)
Headquarters
London, United Kingdom
Paris, France
New York, New York, United States
Minato-ku, Tokyo, Japan
Latest Valuation
$4.2 Billion
$25 Billion
$30 Billion
$5.3 Billion
LATEST REVENUE (TRILLIONS USD)
EMPLOYEE COUNT (THOUSANDS)
INNOVATORS
VISIONARIES
DISRUPTORS
GIANTS
Publicis Groupe
19.7 | 108000
Omnicom Group
15.7 | 75000
Dentsu
9.8 | 68000
Competitive Landscape 2026
DexterAgent.ai
What are WPP's official legal and registration details?
Name
Description
Legal Name
WPP plc
Cin number
GST number
Registration number
111714
Who is in WPP's executive leadership team?
Name
Designation
CEO
Cindy Rose
Chief Financial Officer
Joanne Wilson
Chief Operating Officer
Devika Bulchandani
Where are WPP's primary office locations?
City
Country
New York
United States
Shanghai
China
São Paulo
Brazil
Mumbai
India
What are the current business signals and market intelligence for WPP?
Spending next 3 months
Artificial Intelligence, Data Analytics, Digital Transformation
Pain points
Adapting to Digital Transformation, Integrating AI into Marketing Strategies, Managing Global Brand Consistency
Sales motion
Consultative Selling, Account-Based Marketing, Solution Selling
Buyer Persona
Chief Marketing Officers, Brand Managers, Digital Transformation Officers
Type of customer
Fortune 500 Companies, Global Brands, Government Agencies
Key customer domain
coca-cola.com, unilever.com, ford.com
Annual ACV
$1,000,000+
What is WPP's annual revenue history?
Year
Revenue (USD)
2024
14.7 Billion
What are WPP's risk management and compliance ratings?
GDPR RIsk
Yes
Privacy Risk
Yes
Company Ratings
3.7
Glassdoor Rating
3.7
Saas
No
Offline Stores
No
Service
Yes
Ecommerce
No
Exporter
Yes
Mobile App
No
Retail
No
B2B
Yes
B2C
No
Manufacturing
No
Wholesale
No
Importer
No