What is Wayfair's business focus and history?
Wayfair is a publicly traded e-commerce company based in Boston, Massachusetts, founded in 2002 by Niraj Shah and Steve Conine. It specializes in furniture and home goods, offering over 14 million items from more than 11,000 global suppliers. Wayfair has raised significant funding, including a $165 million Series A round in 2011 and a $157 million pre-IPO round in 2014, valuing the company at over $2 billion. The company operates several subsidiary brands, including AllModern, Joss & Main, Birch Lane, and Perigold. In 2025, Wayfair reported a net revenue of $12.2 billion. Its top competitors include Overstock.com, Home Depot, IKEA, and Amazon.
Wayfair Corporate Details & Core Services
Wayfair is an American e-commerce company specializing in furniture and home goods, offering over 14 million items from more than 11,000 global suppliers.
Wayfair Contact Information & Official Links
What are Wayfair's Key Business Metrics & Stats?
No of employees 12000
Founded year 2002
Type public
SAICS CODE 5712
NAICS Code 454110
Industry E-commerce
Location Boston, Massachusetts, United States
Subsidiary Company
allmodern.com, jossandmain.com, birchlane.com, perigold.com
Stock Name W (NYSE)
Other website wayfair.co.uk, wayfair.de, wayfair.ca
Pricing Strategy Varies by product
Wayfair
W (NYSE)
Firmographic Snapshot
2026
2002
Founded Year
12000
Global Employees
United States
Headquarters
E-commerce Industry
Public
Type
Verified by
DexterAgent.ai
How much funding has Wayfair raised to date?
Name
Description
Funding Amount
USD 165 Million
Stage
Series A
Latest Valuation
2 Billion (USD)
Lead Investor
Battery Ventures
Investors
Battery Ventures, Great Hill Partners, HarbourVest Partners, Spark Capital
What are Wayfair's Core Products?
Name
Description
Furniture
A wide range of furniture for every room in the house.
Home Decor
Decorative items including wall art, rugs, and lighting.
Outdoor
Outdoor furniture and accessories for patios and gardens.
Kitchen & Dining
Cookware, dinnerware, and kitchen furniture.
Bedding & Bath
Bedding sets, bath towels, and related accessories.
What are the latest developments at Wayfair?
Date
Type
Description
May, 2024
news
Wayfair opens its first large store, as physical locations make a comeback.
January, 2025
news
Wayfair to exit Germany, cut 730 jobs as it looks to focus on physical retail.
What industry awards and recognitions has Wayfair received?
Date
Type
Description
February, 2018
award
Fast Company Names Wayfair Among Top 10 Most Innovative Companies in AR/VR
Wayfair VS Overstock.com VS The Home Depot VS IKEA VS Amazon : 2026 Comparison
Feature
Wayfair
Overstock.com
The Home Depot
IKEA
Amazon
Core Strengths Furniture, Home Decor, Outdoor, Kitchen & Dining, Bedding & Bath
Furniture, Home Décor, Rugs, Bedding, Home Improvement
Building Materials, Home Improvement Supplies, Appliances, Garden Supplies
Ready-to-assemble furniture, Homeware, Food products
Amazon.com, Amazon Web Services (AWS), Amazon Prime Video, Amazon Echo, Kindle
Founded Year 2002
1999
1978
1943
1994
Stock Name/Ticker W (NYSE)
OSTK (NASDAQ)
HD (NYSE)
AMZN (NASDAQ)
Type public
public
public
private
public
Global Employees 12000
1050
475000
208000
1556000
Revenue (Annual) $12.2 Billion(2025)
$2 Billion(2022)
$166.2 Billion(2025)
$45.1 Billion(2024)
$691.3 Billion(2025)
Headquarters Boston, Massachusetts, United States
Midvale, Utah, United States
Atlanta, Georgia, United States
Delft, Netherlands
Seattle, Washington, United States
Latest Valuation $2 Billion
$1.3 Billion
$388.5 Billion
$2.3 Trillion
LATEST REVENUE (TRILLIONS USD)
EMPLOYEE COUNT (THOUSANDS)
INNOVATORS
VISIONARIES
DISRUPTORS
GIANTS
Overstock.com
2 | 1050
The Home Depot
166.2 | 475000
IKEA
45.1 | 208000
Amazon
691.3 | 1556000
Competitive Landscape 2026
DexterAgent.ai
What are Wayfair's official legal and registration details?
Name
Description
Legal Name
Wayfair LLC
Cin number
GST number
Registration number
001275610
Who is in Wayfair's executive leadership team?
Name
Designation
CEO
Niraj Shah
Co-Chairman
Steve Conine
Chief Financial Officer
Kate Gulliver
Where are Wayfair's primary office locations?
City
Country
Boston
United States
Galway
Ireland
London
United Kingdom
Berlin
Germany
What are the current business signals and market intelligence for Wayfair?
Spending next 3 months
Physical retail expansion, Supply chain optimization
Pain points
High competition in e-commerce, Supply chain disruptions
Sales motion
Online direct-to-consumer, Physical retail stores
Buyer Persona
Homeowners, Renters, Interior designers
Type of customer
Residential customers
Key customer domain
residential
Annual ACV
Varies by product category
What is Wayfair's annual revenue history?
Year
Revenue (USD)
2025
12.2 Billion
What are Wayfair's risk management and compliance ratings?
GDPR RIsk
Yes
Privacy Risk
Yes
Company Ratings
4
Glassdoor Rating
3.5
Saas
No
Offline Stores
Yes
Service
Yes
Ecommerce
Yes
Exporter
Yes
Mobile App
Yes
Retail
Yes
B2B
No
B2C
Yes
Manufacturing
No
Wholesale
No
Importer
Yes
