What is TrendKite's business focus and history?
TrendKite is a private company based in Austin, Texas, founded in 2012 by AJ Bruno, Matt Allison, and Patrick Brannen. It operates as a digital PR platform utilizing AI and big data analytics to measure the impact of public relations efforts. TrendKite was acquired by Cision in January 2019 for $225 million. The company had approximately 226 employees and reported a revenue of $25.4 million in 2018. Its key customers included Nike, Hershey's, and Pinterest.
TrendKite Corporate Details & Core Services
TrendKite is a digital PR platform that utilizes artificial intelligence and big data analytics to help brands measure the impact of their public relations efforts on reputation, website traffic, and business goals.
TrendKite Contact Information & Official Links
What are TrendKite's Key Business Metrics & Stats?
No of employees
226
Founded year
2012
Type
private
Industry
Public Relations Software
Location
Austin, Texas, United States
Parent Company
cision.com
Pricing Strategy
subscription-based
TrendKite
Firmographic Snapshot
2026
2012
Founded Year
226
Global Employees
United States
Headquarters
Public Relations Software
Industry
Private
Type
Verified by
DexterAgent.ai
How much funding has TrendKite raised to date?
Name
Description
Funding Amount
USD 10.7 Million
Stage
Series C
Latest Valuation
225 Million (USD)
Lead Investor
Noro-Moseley Partners
Investors
Noro-Moseley Partners, Battery Ventures, Silverton Partners, Mercury Fund
What are TrendKite's Core Products?
Name
Description
TrendKite PR Analytics Platform
A platform that provides comprehensive analytics to measure and optimize the impact of public relations efforts.
What are the latest developments at TrendKite?
Date
Type
Description
January, 2019
acquisition
Cision acquires TrendKite for $225 million.
TrendKite VS Cision VS Meltwater VS Onclusive : 2026 Comparison
Feature
TrendKite
Cision
Meltwater
Onclusive
Core Strengths
TrendKite PR Analytics Platform
CisionOne, PR Newswire, Brandwatch
Media Intelligence, Social Listening & Analytics, Consumer Intelligence, Influencer Marketing, Sales Intelligence
Media Monitoring, Measurement, Insights & Consultancy, PR & Comms Tools
Founded Year
2012
1867
2001
2011
Stock Name/Ticker
Type
private
private
private
private
Global Employees
226
4800
2300
1500
Revenue (Annual)
$25.4 Million(2018)
$1 Billion(2024)
$439 Million(2022)
$10 Million(2025)
Headquarters
Austin, Texas, United States
Chicago, Illinois, United States
San Francisco, California, United States
London, United Kingdom
Latest Valuation
$225 Million
$2.7 Billion
$592 Million
$0
LATEST REVENUE (TRILLIONS USD)
EMPLOYEE COUNT (THOUSANDS)
INNOVATORS
VISIONARIES
DISRUPTORS
GIANTS
Cision
1 | 4800
Meltwater
439 | 2300
Onclusive
10 | 1500
Competitive Landscape 2026
DexterAgent.ai
What are TrendKite's official legal and registration details?
Name
Description
Legal Name
TrendKite Inc.
Cin number
GST number
Registration number
Who is in TrendKite's executive leadership team?
Name
Designation
CEO
Erik Huddleston
Chief Strategy Officer
Matthew Allison
Where are TrendKite's primary office locations?
City
Country
Austin
United States
What are the current business signals and market intelligence for TrendKite?
Pain points
measuring PR impact, attributing PR to business outcomes
Sales motion
direct sales, channel partners
Buyer Persona
PR professionals, marketing executives
Type of customer
corporate brands, PR agencies
Key customer domain
nike.com, hersheys.com, pinterest.com
What is TrendKite's annual revenue history?
Year
Revenue (USD)
2018
25.4 Million
What are TrendKite's risk management and compliance ratings?
GDPR RIsk
No
Privacy Risk
No
Company Ratings
Glassdoor Rating
Saas
Yes
Offline Stores
No
Service
Yes
Ecommerce
No
Exporter
No
Mobile App
No
Retail
No
B2B
Yes
B2C
No
Manufacturing
No
Wholesale
No
Importer
No