What is Traackr's business focus and history?
Traackr is a funded company based in San Francisco, California (United States), founded in 2009 by Pierre-Loïc Assayag and David Chancogne. It operates as an AI-powered influencer marketing platform, enabling brands to discover creators, manage campaigns, and measure performance. Traackr has raised $70 million in funding, with its latest round being a Series B in April 2018. The company has approximately 104 employees and serves enterprise clients globally, including L'Oréal, Coty, Samsung, and AMOREPACIFIC.
Traackr Corporate Details & Core Services
Traackr is an AI-powered influencer marketing platform that enables brands to discover creators, manage campaigns, and measure performance, transforming creator data into strategic growth engines.
Traackr Contact Information & Official Links
What are Traackr's Key Business Metrics & Stats?
No of employees 104
Founded year 2009
Type private
SAICS CODE 8742
NAICS Code 5415
Industry Technology, Information and Internet
Location San Francisco, California, United States
Pricing Strategy Enterprise subscription
Traackr
Firmographic Snapshot
2026
2009
Founded Year
104
Global Employees
United States
Headquarters
Technology, Information and Internet Industry
Private
Type
Verified by
DexterAgent.ai
How much funding has Traackr raised to date?
Name
Description
Funding Amount
USD 70 Million
Stage
Series B
Latest Valuation
(USD)
Lead Investor
SaaS Capital
Investors
SaaS Capital, Brandtech Ventures
What are Traackr's Core Products?
Name
Description
Traackr
An AI-powered influencer marketing platform that helps brands discover creators, manage campaigns, and measure performance.
What are the latest developments at Traackr?
Date
Type
Description
September, 2025
Product Launch
Traackr launches AI Content Summaries to enhance creator content evaluation.
November, 2024
Recognition
Traackr recognized as a Market Leader in the influencer marketing industry.
July, 2024
Product Launch
Traackr introduces Creator Lifecycle feature to optimize creator partnerships.
Traackr VS GameSquare Holdings, Inc. VS Meltwater VS Clarity : 2026 Comparison
Feature
Traackr
GameSquare Holdings, Inc.
Meltwater
Clarity
Core Strengths Traackr
Strategy & Consulting, Talent Management, Campaign Execution, Content Strategy & Production, Consumer Products, In-Real-Life Experiences, Media Network Solutions
Media Intelligence, Social Listening & Analytics, Consumer Intelligence, Influencer Marketing, Sales Intelligence
Unified Operational Management Solution
Founded Year 2009
2018
2001
1994
Stock Name/Ticker GAME (NASDAQ)
CYO (ASX)
Type private
public
private
public
Global Employees 104
2300
Revenue (Annual) $25 Million(2025)
$96 Million(2024)
$439 Million(2022)
Headquarters San Francisco, California, United States
Frisco, Texas, United States
San Francisco, California, United States
New York, NY, US
Latest Valuation
$592 Million
LATEST REVENUE (TRILLIONS USD)
EMPLOYEE COUNT (THOUSANDS)
INNOVATORS
VISIONARIES
DISRUPTORS
GIANTS
GameSquare Holdings, Inc.
96 | 0
Meltwater
439 | 2300
Competitive Landscape 2026
DexterAgent.ai
What are Traackr's official legal and registration details?
Name
Description
Legal Name
Traackr, Inc.
Cin number
GST number
Registration number
Who is in Traackr's executive leadership team?
Name
Designation
CEO
Pierre-Loïc Assayag
Chief Product Officer
Eva Papadimitriou
Chief Technology Officer
Ramzi Saba
Where are Traackr's primary office locations?
City
Country
San Francisco
United States
New York
United States
Boston
United States
London
United Kingdom
Paris
France
What are the current business signals and market intelligence for Traackr?
Spending next 3 months
AI innovation, Global expansion, Product development
Pain points
Managing creator programs, Measuring influencer marketing ROI, Scaling global influencer strategies
Sales motion
Direct sales, Partnerships
Buyer Persona
CMOs, Marketing Directors, Influencer Marketing Managers
Type of customer
Enterprise brands, Marketing agencies
Key customer domain
loreal.com, coty.com, samsung.com, amorepacific.com
Annual ACV
$100,000 - $500,000
What is Traackr's annual revenue history?
Year
Revenue (USD)
2025
25 Million
What are Traackr's risk management and compliance ratings?
GDPR RIsk
No
Privacy Risk
No
Company Ratings
Glassdoor Rating
Saas
Yes
Offline Stores
No
Service
Yes
Ecommerce
No
Exporter
No
Mobile App
No
Retail
No
B2B
Yes
B2C
No
Manufacturing
No
Wholesale
No
Importer
No
