What is Optimizely's business focus and history?
Optimizely is a funded company based in New York, USA, founded in 2010 by Dan Siroker and Pete Koomen. It operates as a leading digital experience platform provider, offering AI-powered solutions for content management, experimentation, commerce, and personalization. Optimizely has raised multiple funding rounds, including a $50 million Series D round in 2019. The company has over 1,400 employees and serves more than 10,000 businesses worldwide, including H&M, PayPal, Zoom, Toyota, and Vodafone.
Optimizely Corporate Details & Core Services
Optimizely is a leading digital experience platform (DXP) provider, offering AI-powered solutions for content management, experimentation, commerce, and personalization to help businesses optimize their digital presence.
Optimizely Contact Information & Official Links
Website https://www.optimizely.com
Social
Phone number +1 603 594 0249
Head office address New York, New York, USA
Tags
Digital Experience Platform
AI-powered Solutions
Content Management
Experimentation
Commerce
Personalization
What are Optimizely's Key Business Metrics & Stats?
No of employees 1400
Founded year 2010
Type private
Industry Software Development
Location New York, New York, USA
Pricing Strategy Usage-based
Optimizely
Firmographic Snapshot
2026
2010
Founded Year
1400
Global Employees
USA
Headquarters
Software Development Industry
Private
Type
Verified by
DexterAgent.ai
How much funding has Optimizely raised to date?
Name
Description
Funding Amount
USD 1.2 Million
Stage
Seed
Latest Valuation
1.2 Billion (USD)
Investors
Angel Investors
What are Optimizely's Core Products?
Name
Description
Optimizely One
An AI-powered operating system for marketing teams, combining content management, experimentation, commerce, and personalization.
Web Experimentation
Tools for A/B and multivariate testing to optimize web experiences.
Feature Experimentation
Feature flagging and experimentation capabilities for product teams.
Content Management System (CMS)
A platform for managing and delivering digital content.
Commerce Cloud
Solutions for digital commerce and online storefronts.
Personalization
AI-driven tools to deliver personalized customer experiences.
What are the latest developments at Optimizely?
Date
Type
Description
February, 2026
Press Release
Optimizely Named a Leader in the 2026 Gartner® Magic Quadrant™ for Personalization Engine
December, 2025
Press Release
Optimizely Closes 2025 After Major AI, Content, and Experimentation Advancements; Unveils 2026 Predictions
December, 2025
Press Release
Optimizely Unveils New Research on AI-Powered Content Ecosystems
What industry awards and recognitions has Optimizely received?
Date
Type
Description
, 2025
Industry Recognition
Leader in the Gartner® Magic Quadrant™ for Digital Experience Platforms, 2025
, 2024
Industry Recognition
Leader in The Forrester Waveâ„¢: Experience Optimization Solutions, Q4 2024
, 2023
Industry Recognition
Best Overall Content Marketing Company: Martech Breakthrough Awards - Winner
What are Optimizely's official legal and registration details?
Name
Description
Legal Name
Optimizely, Inc.
Cin number
GST number
Registration number
Who is in Optimizely's executive leadership team?
Name
Designation
CEO
Alex Atzberger
Chief Marketing Officer
Shafqat Islam
Chief Financial Officer
Myles Johnson
Where are Optimizely's primary office locations?
City
Country
New York
USA
London
UK
Dhaka
Bangladesh
Stockholm
Sweden
Berlin
Germany
Amsterdam
Netherlands
Austin
USA
Minneapolis
USA
Boston
USA
What are the current business signals and market intelligence for Optimizely?
Type of customer
B2B, B2C
Key customer domain
hm.com, paypal.com, zoom.us, toyota.com, vodafone.com
What are Optimizely's risk management and compliance ratings?
GDPR RIsk
Yes
Privacy Risk
Yes
Company Ratings
2.4
Glassdoor Rating
Saas
Yes
Offline Stores
No
Service
Yes
Ecommerce
Yes
Exporter
Yes
Mobile App
No
Retail
No
B2B
Yes
B2C
Yes
Manufacturing
No
Wholesale
No
Importer
No
