What is Fullstory's business focus and history?

Fullstory is a privately held, funded company based in Atlanta, United States. It operates as a behavioral data company providing a digital experience intelligence platform. Fullstory has raised $103 million in funding, with its latest valuation at $1.8 billion. The company has offices in Atlanta, London, Sydney, and Singapore. Its key executives include CEO Scott Voigt, President Jason Wolf, and Chief Product and Technology Officer Claire Fang.

Fullstory Corporate Details & Core Services

Fullstory is a behavioral data company that provides a digital experience intelligence platform, enabling businesses to continuously improve their digital customer experience across sites and apps. The platform proactively surfaces actionable insights from billions of data points, helping companies make evidence-based digital improvements that reduce costs and reclaim revenue.

Fullstory Contact Information & Official Links

Website https://www.fullstory.com/
Social        
Email id pr@fullstory.com
Head office address Atlanta, Georgia, United States
Tags behavioral data digital experience intelligence analytics AI customer experience

What are Fullstory's Key Business Metrics & Stats?

No of employees
Founded year
Type private
Industry Software & SaaS
Location Atlanta, Georgia, United States
Pricing Strategy Custom enterprise pricing
Fullstory Firmographic Snapshot 2026 Founded Year Global Employees United States Headquarters Software &SaaS Industry Private Type Verified by DexterAgent.ai

How much funding has Fullstory raised to date?

Name Description
Funding Amount USD 103 Million
Stage Series D
Latest Valuation 1.8 Billion (USD)
Lead Investor Permira
Investors Permira, Kleiner Perkins, GV, Stripes, Dell Technologies Capital, Salesforce Ventures, Glynn Capital

What are Fullstory's Core Products?

Name Description
Fullstory Analytics Assesses a customer’s mobile and web experiences, surfacing insights from digital behaviors that allow for experience optimization, improved satisfaction, and increased revenue.
Fullstory Workforce Provides visibility into employees' digital tools and workflows, helping optimize productivity and improve digital employee experience.
Fullstory Anywhere Allows customers to send behavioral data directly into their data warehouse or stream it in real-time anywhere in their ecosystem.
StoryAI A collection of proprietary AI agents infused throughout Fullstory’s products, helping businesses achieve more with their existing data by providing deep analytics and accelerating personalization, optimization, and growth.

What are the latest developments at Fullstory?

Date Type Description
April, 2025 Product Launch Fullstory unveiled AI agent-powered behavioral data solutions to transform customer and employee experiences.
August, 2021 Funding Fullstory secured $103 million in growth capital financing at a $1.8 billion valuation.

What industry awards and recognitions has Fullstory received?

Date Type Description
August, 2025 Inc. 5000 Named to the Inc. 5000 list of America's fastest-growing private companies for the fifth consecutive year.
Name Description
Legal Name FullStory, Inc.
Cin number
GST number
Registration number

Who is in Fullstory's executive leadership team?

Name Designation
CEO Scott Voigt
President Jason Wolf
Chief Product and Technology Officer Claire Fang
Chief Financial Officer Chad Gold
Chief Customer Officer Adam Spisak
Chief Revenue Officer Phil Simpson

Where are Fullstory's primary office locations?

City Country
Atlanta United States
London United Kingdom
Sydney Australia
Singapore Singapore

What are the current business signals and market intelligence for Fullstory?

Pain points Digital experience optimization, Customer behavior analysis, Employee workflow efficiency
Sales motion Direct sales, Partner channels
Buyer Persona Product managers, UX designers, Data analysts, IT managers
Type of customer Enterprises, Mid-sized businesses
Key customer domain

What are Fullstory's risk management and compliance ratings?

GDPR RIsk No
Privacy Risk No
Company Ratings
Glassdoor Rating

What are Fullstory's business model and service classifications?

Saas Yes
Offline Stores No
Service Yes
Ecommerce No
Exporter No
Mobile App No
Retail No
B2B Yes
B2C No
Manufacturing No
Wholesale No
Importer No
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