Amagi is a publicly traded company headquartered in New York, USA, and Bengaluru, India, founded in 2008. It operates as a cloud-native SaaS provider offering AI-enabled solutions for the media and entertainment industry, specializing in cloud-based broadcast and streaming services. Amagi has approximately 1,300 employees and serves clients across over 40 countries. The company has raised significant funding, including a $95 million round in March 2022, achieving a valuation exceeding $1 billion. Amagi's top competitors include companies like Imagine Communications and Grass Valley.
Amagi Corporate Details & Core Services
Amagi is a cloud-native SaaS company providing AI-enabled solutions for the media and entertainment industry, specializing in cloud-based broadcast and streaming services.
Cloud BroadcastingStreaming SolutionsAI-enabled Media ServicesSaaSContent Monetization
What are Amagi's Key Business Metrics & Stats?
No of employees
1300
Founded year
2008
Type
public
SAICS CODE
7374
NAICS Code
515
Industry
Broadcast Media Production and Distribution
Location
New York, New York, United States
Stock Name
AMAGI (BSE)
Pricing Strategy
Customized pricing based on services and scale
How much funding has Amagi raised to date?
Name
Description
Funding Amount
USD 95
Stage
Private Equity Round
Latest Valuation
1.4 Billion (USD)
Lead Investor
Accel
Investors
Accel, Norwest Venture Partners, Avataar Ventures
What are Amagi's Core Products?
Name
Description
Amagi NOW Platform
A unified, cloud-native platform that integrates solutions for content providers, supporting live, linear, and VOD programming across devices and distributors. It aims to reduce time-to-market, eliminate system fragmentation, and improve content consistency through centralized control.
Amagi THUNDERSTORM
A server-side ad insertion platform that enables dynamic and contextual ad delivery. It supports in-content ad units, overlays, and real-time metadata for enhanced viewer engagement and monetization, maximizing fill rates while delivering seamless ad experiences across devices.
Amagi ADS PLUS
A premium CTV advertising marketplace that connects content owners with global advertisers in real-time, helping maximize the value of CTV inventory. It offers access to diverse demand at scale through curated Private Marketplaces, the Open Marketplace, and direct integrations.
Amagi CLOUDPORT
An award-winning broadcast-grade channel playout platform that integrates with other Amagi solutions to provide a unified solution for customers. It supports live, linear, and VOD content management and distribution.
Amagi ON-DEMAND
A VOD orchestration solution that integrates with Amagi CLOUDPORT and Amagi THUNDERSTORM, providing a unified solution for content owners to manage and monetize their Video-On-Demand offerings across multiple platforms.
What are the latest developments at Amagi?
Date
Type
Description
01, 2026
news
Amagi's shares slide in India market debut after raising ₹17.89 billion in IPO.
04, 2025
news
Amagi opens U.S.-based Broadcast Network Operations Center in Princeton, NJ.
09, 2023
news
Amagi announces strategic partnership with Tellyo to enhance live video streaming and editing for broadcasters.
04, 2023
news
Amagi and Imagine Communications form strategic partnership to accelerate cloud migration and improve monetization for TV networks.
11, 2022
news
Amagi raises over $100 million from General Atlantic, increasing valuation to $1.4 billion.
What industry awards and recognitions has Amagi received?
Date
Type
Description
10, 2024
award
Amagi wins Technology & Engineering Emmy Award for pioneering development of manifest-based playout for FAST industry.
06, 2018
award
Amagi receives Frost & Sullivan’s Global New Product Innovation Award for CLOUDPORT.
09, 2013
award
Amagi wins IBC Innovation Award for content regionalization solution.
Amagi VS VideoAmp VS Simulmedia VS Viamedia VS Wurl VS Evertz Microsystems : 2026 Comparison